HOW TO REDUCE THE COST OF A SWEEPSTAKES PROMOTION

By: vanphammanh278, 3:08 AM GMT on February 16, 2013

Offer a cash alternative to your Grand Prize at a lesser value. For example, if the Grand Prize is a $40,000 Mercedes, you can offer a $30,000 cash alternative.
Instead of offering merchandise as prizes, consider using Amex Gift Cheques, gift certificates, phone cards, gas cards, etc. These prizes have real value and are easy and inexpensive to mail (USPO v. UPS). They will reduce handling fees and you will not have to consider breakage in transit. US Savin...

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