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By: ricderr , 5:11 PM GMT on March 08, 2013
I ran across a news article this morning that caught my attention in two ways. The article details how bloggers are trying to get Kraft to stop adding dye to their macaroni and cheese products.
Now the first thing is that 2 bloggers were able to get over 50,000 signatures on this topic. Times sure have changed for us as social media has become a dominant focus in our lives.
The second thing that caught my eye was that they want the dye removed from Mac and Cheese. Now I understand the health concerns which I never knew before and I am not a fan of MC nor will I eat it. However, it's not Kraft M&C if it's not bright orange. I know it's not always the case, but to me food is visual. Good looking food tastes better and I expect certain foods to have a certain look. Consider the point that steak needs to have that dark burnt grill marks on it with the inside a bright pinkish red and yet when microwaved it has that ashy grey appearance. Another case would be look at produce from Walmart where they just take it out of the box and put it on their shelves as compared to Albertson's where it's washed, waxed and carefully displayed. Pretty food, or food which looks as we expect it to look is meaningful to me and changing that look just doesn't work for me and it leads to the QOD:
Does the look of food matter to you and is there a food item that should have a certain look to you?
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