Let The Weather Control Your Advertising

Founded in 1995 as the Web's first online weather service, Weather Underground has grown into the most comprehensive, user friendly weather site on the Web today.

Target your creative ad campaigns using our proprietary ad server - WunderServe - that delivers the most relevant messages to your target audience using the following capabilities:

Weather Targeting — trigger your ads to appear based on detailed weather conditions . different creatives can be switched in and out in real time depending on weather conditions and forecasts

Geographic Targeting — target your campaign based on Zip, City, State, Region, International DMA, country and IP

Day Part Targeting — target by 'time of day' or 'day of week'

Behavioral Targeting — target our users based on their activity on our site — for example, to reach travelers you can target users who are searching for weather conditions out-of-state or abroad

Demographic Targeting — target by household income, 65 lifestyle segments, 20 spending categories

Channel Targeting — Target specific channels on our site such as sports, ski, travel and community sections

Serving up to 400 million pages per month, our sales team will think outside the box to develop creative campaigns that utilize our extensive inventory and unique targeting capabilities to drive strong ROIs for your brand or client.

New Product: WeatherMatch™

Dynamic, Real Time Ads Targeted to the Weather

• We have teamed up with Dapper to provide a targeting system that matches the weather conditions to your product catalog
• Simply provide one ad creative and we will automatically insert different products based on the weather conditions
• Content is interchanged in real time within non-rich media Flash files.

Leaderboard: Dimensions: 728x90 and 468x60 Images, Java Script & IFrame accepted GIF or JPG File Size . 20k max Flash File Size . 30k max Rich Media on approval Skyscrapers: Dimensions: 120x600 and 160x600 Images, Java Script & IFrame accepted GIF or JPG File Size - 20k max Flash File Size - 20k max Rich Media on approval Medium Rectangles: Dimensions: 300x250 Images, Java Script & IFrame accepted GIF or JPG File Size - 20k max Flash File Size - 30k max Rich Media on approval Square Buttons: Dimensions: 125x125 box Images, Java Script & IFrame accepted GIF or JPG File Size - 10k max Flash File Size - 25k max Rich Media on approval